A Digital Experience Platform (DXP) helps companies centrally manage content across all digital channels and deliver it appropriately. Whether it's a website, online shop, app, or customer portal: content should be up-to-date, consistent, and tailored to the respective channel everywhere.
Traditional content management systems like WordPress, TYPO3, or Adobe Experience Manager come from a time when a website was often the most important digital touchpoint. Today, that's no longer enough. Content needs to appear simultaneously on many different platforms, in multiple languages, on different devices, and ideally without additional maintenance effort.
That's why modern companies rely on a flexible system landscape instead of one large comprehensive solution. A headless CMS takes over the central management of content. Other systems like online shops, PIM, or customer portals are connected via interfaces, each fulfilling its own tasks. This creates a platform where each system plays to its strengths and can be expanded or replaced as needed.
Werbeberg accompanies companies on this journey – from selecting the right systems through technical integration to ongoing operation. As a Storyblok Certified Partner since 2017, and with Storyblok MVP Markus Geilehner on the team, we bring the experience to develop content architectures that work over the long term and grow with the demands.
Digital Experience Platform
Your digital presence stuck?
A Digital Experience Platform (DXP) combines content management, personalization, and cross-channel delivery in a central system. Sounds complex, but it's not. At least not with the right partner.
Content chaos?
Content is distributed across different systems, channels, and platforms – no one has an overview, no one has control?
Rigid systems?
Are you using a monolithic CMS that ties up developer resources, slows launches, and leaves little room for growth?
No headless, no speed!
Without modern API architecture, your content remains trapped and your digital experience falls far short of expectations. Ready to unlock your full potential?
Digital experience platform
DXP is a real game-changer: with Werbeberg.
Website, shop, app, portal: do you want to deliver content quickly, flexibly, and consistently everywhere? We connect your systems into a Digital Experience Platform. From conception to go-live.
Our services
What you gain with Werbeberg:
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Clean Storyblok implementation
Storyblok as the content hub of your DXP: cleanly implemented by one of the most experienced Storyblok teams in the DACH region. Why Storyblok and what it can do? All details on our CMS page.
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Secure CMS migration
Replacing existing systems without data loss. We migrate your content in a structured, secure way with a clear plan, ensuring a smooth transition.
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Individual development
Custom plugins, integrations with CRM, shop, or ERP: we develop exactly what your system needs and connect your tools for a seamless experience.
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Future-proof headless architecture
API-first, frontend-agnostic, composable. We build the technical foundation for maximum flexibility: today and for everything that comes tomorrow.
Technology
Our DXP toolstack:
We rely on proven, modular tools – tailored to your use case. No one-size-fits-all, but the right combination for your business.
Storyblok
Next-generation headless CMS. Visual editor for marketing teams, API-first for developers. Our system of choice for scalable content architectures.
Algolia
Lightning-fast search & discovery. Whether website search, product filters, or personalized results – Algolia makes your content findable, and your users happy.
Akeneo
Product Information Management (PIM) at an enterprise level. Manage, enrich, and consistently deliver product data across all channels.
E-Commerce
Shopify Headless as the standard, MedusaJS for specific requirements – we integrate the shop system that fits your use case and seamlessly connect it to your DXP.
Deep Dive
The building blocks of your DXP:
Each building block works individually but is stronger in combination. Find them all detailed here.
CMS | Storyblok
Since 2017, we have been a Storyblok Certified Partner and use it successfully as a content hub. Find out why Storyblok, what it can do, and how we implement it here.
Corporate Website
Websites that grow instead of age: conception, design, development, and operation from a single source.
Online shop | Headless Commerce
Shopify Headless as the standard, MedusaJS for special requirements – shops that can handle your processes.
PIM System | Akeneo
Manage and enrich product data centrally and deliver it consistently across all channels.
Process automation & integration
Connect ERP, CRM, PIM, shop, and CMS – even for systems without an interface.
Customer, dealer & representative portal
Self-service portals that relieve your team – with data from ERP, PIM, and CMS.
Employee app & intranet
App, intranet, signage, and academy from a content hub – internal communication that reaches everyone.
We work with brands that excite us
Companies that already trust us
FAQs
Frequently asked questions
- Does Werbeberg also offer support and further development after the go-live?
- What does a CMS or DXP project cost?
- How long does a CMS migration take?
- Why does Werbeberg rely on Storyblok?
- What is the difference between a CMS and a Digital Experience Platform (DXP)?
Read more
More solutions from Werbeberg.
DXP is just one of several digital solutions we implement for you. Take a look – there might be more for you.
Publisher Solution
Editorial workflows, automated publishing, and multimedia content production – with Werbeberg.
Brand space XR
Augmented & virtual reality for next-generation brand experiences – immersive, unforgettable, effective.
Direct to the project
Already know what you want? Describe your project to us – we'll get back to you within 24 hours.
Ready to unlock your full potential?
Ready? Then let's talk.
No sales pitch. No obligation. In 15–30 minutes, we'll analyze your current CMS situation for free and assess with you if and how a DXP migration would be useful for you.
Case Studies
Projects that inspire.
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Farmers' Newspaper - Tradition meets digital transformation
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CCE: Efficiency through Digitalization
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my-PV - Successful strategies for efficient content management
Start now
DXP is a simple interplay: with Werbeberg advertising.
Ready for modern content management? Let's find out together which solution fits your company.
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