A Digital Experience Platform (DXP) helps companies centrally manage content across all digital channels and deliver it appropriately. Whether it's a website, online shop, app, or customer portal: content should be up-to-date, consistent, and tailored to the respective channel everywhere.

Traditional content management systems like WordPress, TYPO3, or Adobe Experience Manager come from a time when a website was often the most important digital touchpoint. Today, that's no longer enough. Content needs to appear simultaneously on many different platforms, in multiple languages, on different devices, and ideally without additional maintenance effort.

That's why modern companies rely on a flexible system landscape instead of one large comprehensive solution. A headless CMS takes over the central management of content. Other systems like online shops, PIM, or customer portals are connected via interfaces, each fulfilling its own tasks. This creates a platform where each system plays to its strengths and can be expanded or replaced as needed.

Werbeberg accompanies companies on this journey – from selecting the right systems through technical integration to ongoing operation. As a Storyblok Certified Partner since 2017, and with Storyblok MVP Markus Geilehner on the team, we bring the experience to develop content architectures that work over the long term and grow with the demands.

Digital Experience Platform

Your digital presence stuck?

A Digital Experience Platform (DXP) combines content management, personalization, and cross-channel delivery in a central system. Sounds complex, but it's not. At least not with the right partner.

Content chaos?

Content is distributed across different systems, channels, and platforms – no one has an overview, no one has control?

Rigid systems?

Are you using a monolithic CMS that ties up developer resources, slows launches, and leaves little room for growth?

No headless, no speed!

Without modern API architecture, your content remains trapped and your digital experience falls far short of expectations. Ready to unlock your full potential?

Digital experience platform

DXP is a real game-changer: with Werbeberg.

Website, shop, app, portal: do you want to deliver content quickly, flexibly, and consistently everywhere? We connect your systems into a Digital Experience Platform. From conception to go-live.

Our services

What you gain with Werbeberg:

Ein stilisiertes "B" in einer schwarzen Sprechblase mit einem grünen Zahnrad in der unteren rechten Ecke.

Clean Storyblok implementation

Storyblok as the content hub of your DXP: cleanly implemented by one of the most experienced Storyblok teams in the DACH region. Why Storyblok and what it can do? All details on our CMS page.

Symbol einer Wolke mit grünem Aufwärts- und Abwärtspfeil, über einem Zahnrad. Darstellung von CMS-Migration

Secure CMS migration

Replacing existing systems without data loss. We migrate your content in a structured, secure way with a clear plan, ensuring a smooth transition.

Symbol eines Entwicklers: Silhouette einer Person, daneben ein Codefenster und ein Zahnrad, alles in Schwarz und Grün.

Individual development

Custom plugins, integrations with CRM, shop, or ERP: we develop exactly what your system needs and connect your tools for a seamless experience.

Illustration von Laptop, Smartphone, Zahnrad mit "API" und Code-Symbolen, die eine Headless CMS Architektur darstellen

Future-proof headless architecture

API-first, frontend-agnostic, composable. We build the technical foundation for maximum flexibility: today and for everything that comes tomorrow.

Technology

Our DXP toolstack:

We rely on proven, modular tools – tailored to your use case. No one-size-fits-all, but the right combination for your business.

Storyblok

Next-generation headless CMS. Visual editor for marketing teams, API-first for developers. Our system of choice for scalable content architectures.

Algolia

Lightning-fast search & discovery. Whether website search, product filters, or personalized results – Algolia makes your content findable, and your users happy.

Akeneo

Product Information Management (PIM) at an enterprise level. Manage, enrich, and consistently deliver product data across all channels.

E-Commerce

Shopify Headless as the standard, MedusaJS for specific requirements – we integrate the shop system that fits your use case and seamlessly connect it to your DXP.

Deep Dive

The building blocks of your DXP:

Each building block works individually but is stronger in combination. Find them all detailed here.

We work with brands that excite us

Companies that already trust us

Logo von Bauernzeitung.
CCE Logo
my-PV Logo
MEHLER Elektrotechnik Logo
Logo von Bernegger in blau.
Logo von Baumgartner Hotels.
Logo von Technopart.
Logo von Bitzinger in braun.
Logo von Kappa Weinbau.
Logo von Keinbacher.

FAQs

Frequently asked questions

  • Does Werbeberg also offer support and further development after the go-live?
  • What does a CMS or DXP project cost?
  • How long does a CMS migration take?
  • Why does Werbeberg rely on Storyblok?
  • What is the difference between a CMS and a Digital Experience Platform (DXP)?

Read more

More solutions from Werbeberg.

DXP is just one of several digital solutions we implement for you. Take a look – there might be more for you.

Ready to unlock your full potential?

Ready? Then let's talk.

No sales pitch. No obligation. In 15–30 minutes, we'll analyze your current CMS situation for free and assess with you if and how a DXP migration would be useful for you.

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Case Studies

Projects that inspire.

Farmers' Newspaper - Tradition meets digital transformation

Ein Laptop zeigt die Unternehmenswebseite von CCE.

CCE: Efficiency through Digitalization

my-PV AC ELWA

my-PV - Successful strategies for efficient content management

Start now

DXP is a simple interplay: with Werbeberg advertising.

Ready for modern content management? Let's find out together which solution fits your company.