Website der Baumgartner Hotelgruppe im Laptop-Mockup

Case Study

Baumgartner Hotel Group – Many houses, one digital roof

About the project

At a glance

Our services: analysis · concept · design · development · voucher system · automation

Everything under one roof

Stays, dining and experiences on one website instead of several.

Sell vouchers directly

Own voucher shop, with no dependency on third-party providers.

AI as an office helper

Helps with texts, translations and guest information.

Less paperwork

Digital workflows replace manual steps in daily hotel operations.

Baumgartner Hotel Group

The Baumgartner Hotel Group stands for hospitality and personal service. Its offer covers stays, dining, vouchers and tourist experiences.

Over the years this offer has grown – and so has the number of websites and systems.

The client

Many sites, lots of manual work

Offers were spread across several websites and systems. Changing an offer meant changing it in several places. Technical fixes were constantly needed and much of the back office was still done by hand.

In hospitality something changes every day – prices, packages, dates. Systems need to take work off the team, not add to it.

The starting point

The solution

01 · Many websites become one

We reviewed all existing content, reorganised it and moved it into one shared presence. Each area stays clearly recognisable for guests but is managed in one place – in the Storyblok content system. One change, and it's up to date everywhere.

werbeberg baumgartner webseite

02 · Its own voucher shop

At its core is a voucher system we built specifically for the hotel group. It sits right inside the website, fits the in-house processes and runs without an external provider. The group now has its own sales channel that fits visually, technically and in daily use.

03 · AI working in the background

We also thought about the work behind the front desk. Automated workflows and AI help polish texts, translate them into several languages and process guest information faster. The team saves time for what matters: the guests.

baumgartner werbeberg

The result

All of the group's offers are now under one roof. Guests find what they're looking for faster. The team manages content in one place and reacts more quickly to changes. Training was short because the system is easy to use.

The voucher shop is well received. And the office has noticeably less paper and fewer manual steps.

For hotels the project shows: a well-built website is more than a shop window. It is sales channel, work tool and relief for the team in one.

Platform & processes

Your offer is spread across too many systems?

We bring website, sales and workflows together – for hospitality, tourism and B2B.

We bring website, sales and workflows together – for hospitality, tourism and B2B.

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