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About the project
At a glance
Our services: film strategy · on-site filming · interviews · editing · brand film
Right on the farm
Filmed at real farms, not in a studio.
Farmers tell the story
Customers explain in their own words what works in the barn.
All the way to Tyrol
A steady stream of project stories from farms in different regions.
One shoot, many uses
For website, social media, sales talks and presentations.
BRÄUER Stalltechnik
BRÄUER from Behamberg near Steyr develops and builds barn equipment – fittings, systems and custom solutions that have to work in tough everyday farm life.
Werbeberg supports the company's communication long term.
The client
Describing isn't enough
A new barn is a decision for decades – and every BRÄUER solution is tailored to the farm. So farmers want to see what it looks like in real life and how others work with it.
The market is highly competitive and trust is decisive. So the videos couldn't look like advertising – they had to show the technology clearly and honestly.
The starting point
The solution
01 · Real farms, not gloss
Together with BRÄUER we select suitable projects and plan the shoots. The principle: real farms, real applications, real people. No studio, no actors.
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02 · Farmers in their own words
We film installations, finished barns and talk to the people who use the technology every day. That's what makes the difference: prospects don't hear what works from the manufacturer – they hear it from fellow farmers.
03 · One shoot, many uses
Every shoot produces several formats: detailed project stories for the website and sales conversations, short clips for social media and a brand film in 90- and 10-second versions.
The result
There is now a whole series of project stories – from farms in the region all the way to Tyrol. They show BRÄUER the way farmers want to see it: concrete projects, real customers, real applications.
In sales the videos are a tool: prospects see what a similar solution might look like on their own farm. That makes complex technology tangible and the decision easier.
When a product needs explaining, nobody is more convincing than the neighbour who already has it in their barn.
Film & customer voices
Are your solutions hard to explain?
We show them where they make a difference – with videos straight from your customers' daily work.
We show them where they make a difference – with videos straight from your customers' daily work.
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