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Mit uns als richtigen Partner entsteht Online Marketing, das überzeugend ausgerichtet, wirksam gesteuert und kommunikativ frisch bleibt. Wir entwickeln Kampagnen, die Ergebnisse liefern und kontinuierlich optimiert werden.",[61],{"_uid":62,"link":63,"type":71,"label":72,"component":73},"c3c4530b-6186-46df-8eb3-6b25caf0b396",{"id":64,"url":45,"linktype":46,"fieldtype":47,"cached_url":65,"story":66},"a375d754-9a89-4385-bac2-fc5d33563fdb","kontakt\u002F",{"name":67,"id":68,"uuid":64,"slug":69,"url":65,"full_slug":65,"_stopResolving":70},"Kontakt",472998917,"kontakt",true,"primary","Kostenlosen Ersttermin buchen","button",{"_uid":75,"text":76,"title":77,"content":78,"subTitle":408,"component":409,"callToAction":410,"backgroundAsset":416},"12706462-d6cc-4134-84ea-2fb45d5d0823","Du willst noch mehr Infos über Online Marketing & Kampagnenmanagement? 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Es ist also der gesamte Bereich, in dem du mit deiner Marke im digitalen Raum präsent bist. Der Unterschied zur klassischen Werbung liegt auf der Hand: Während eine Zeitungsanzeige oder ein Plakat nur für einen kurzen Moment wirkt, ist Online Marketing ",{"text":108,"type":32,"marks":109},"dauerhaft ",[110],{"type":111},"bold",{"text":113,"type":32},"präsent, flexibel anpassbar und messbar in seinen Ergebnissen. ",{"type":26,"content":115},[116,118,122,124,128,130,134],{"text":117,"type":32},"Die wichtigsten Kanäle sind Suchmaschinenoptimierung, Social Media, Google Ads und Content Marketing. Suchmaschinenoptimierung - kurz ",{"text":119,"type":32,"marks":120},"SEO ",[121],{"type":111},{"text":123,"type":32},"- sorgt dafür,  dass du eine hohe Platzierung in den Suchergebnissen erzielst und nicht in der Masse verschwindest. Social Media bringt dich direkt in den Austausch mit deiner ",{"text":125,"type":32,"marks":126},"Community",[127],{"type":111},{"text":129,"type":32},". 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Die Inhalte übermitteln den einzigartigen Service, die gute Erreichbarkeit sowie das breite Produktspektrum das über Wärmepumpen hinaus geht - kurz um: Wilo ist stolzer Partner der Installateure, der sich durch enge Zusammenarbeit mit der Zielgruppe und einzigartiger Qualität auszeichnet.",{"type":26},{"type":26,"content":1153},[1154],{"text":1051,"type":32,"marks":1155},[1156,1157],{"type":111},{"type":1118,"attrs":1158},{"class":1120},{"type":26,"content":1160},[1161],{"text":1162,"type":32},"Mit der Auswahl der richtigen Kanäle und der relevanten Zielgruppe war die Arbeit jedoch noch nicht getan. Gemeinsam mit Wilo erarbeiteten wir einen Contentplan mit verschiedenen Formaten und Themen, die im Weiteren zu überzeugenden Inhalten umgesetzt werden. Bei den Formaten wird der Fokus auf Erfahrungsberichte von  Installateuren und der erfolgreichen und zufriedenstellenden Zusammenarbeit mit Wilo gelegt sowie Blicke ins Unternehmen mit Personenvorstellungen im Format \"Wilo Voices\" und dem Showcase der Qualitätsprodukte bei Unboxing Videos. ",{"type":26},{"type":26,"content":1165},[1166],{"text":1167,"type":32,"marks":1168},"Frischer Content in höchster Qualität",[1169,1170],{"type":111},{"type":1118,"attrs":1171},{"class":1120},{"type":26,"content":1173},[1174],{"text":1175,"type":32},"Nicht nur frische Ideen sondern auch eine entsprechend hochwertige Umsetzung ist ausschlaggebend. Hier lautet unsere Lösung, die Veranstaltung von \"Content Days\". Die Inhalte für die bevorstehenden Kampagnen werden also gebündelt produziert, was uns ermöglicht effizient zu arbeiten und die Qualität sowie die Kontinuität zu sichern. Um die Zielgruppe wirksam mit den relevanten Informationen zu überzeugen, wird nun zunehmend auf Video-Content gesetzt.",{"type":26},{"type":26,"content":1178},[1179],{"text":1180,"type":32,"marks":1181},"Imagepflege durch Employer Branding",[1182,1183],{"type":111},{"type":1118,"attrs":1184},{"class":1120},{"type":26,"content":1186},[1187],{"text":1188,"type":32},"Mit den regelmäßigen und qualitativ hochwertigen Beiträgen auf den Social Media Plattformen wird zugleich auch das Image von Wilo gefestigt, was einen langfristigen positiven Einfluss verspricht.",{"_uid":1190,"title":1191,"subTitle":1192,"component":272,"alignCenter":138,"description":1193,"callToAction":1196,"containerStyle":70},"f231f0c9-4ade-46d6-91cf-f09f707cfebf","Du hast auch ein Projekt?","Jetzt bist Du dran",{"type":23,"content":1194},[1195],{"type":26},[1197],{"_uid":1198,"link":1199,"type":71,"label":67,"component":73},"f8af4c56-e588-4d7f-9c32-613d8db7177d",{"id":64,"url":45,"target":456,"linktype":46,"fieldtype":47,"cached_url":682},{"_uid":1201,"title":1202,"subTitle":1203,"component":422,"callToAction":1204,"projectsToShow":430,"previewProjects":1205,"callToActionLabel":1206},"c58be933-ebb7-465a-b2c5-827d2be5df63","Weitere Projekte","Entdecke mehr",{"id":424,"url":45,"linktype":46,"fieldtype":47,"cached_url":425},[],"Weitere Fallstudien",{"_uid":1208,"title":1191,"subTitle":1209,"component":272,"alignCenter":70,"description":1210,"callToAction":1216,"containerStyle":138},"5340e087-fc04-447a-aa6c-085ccba8fd44","Du bist dran",{"type":23,"content":1211},[1212],{"type":26,"content":1213},[1214],{"text":1215,"type":32},"Gemeinsam mit Dir arbeiten wir an der Lösung.",[1217],{"_uid":1218,"link":1219,"type":71,"label":67,"component":73},"c5ba3fed-6565-46b9-a379-9992813bf5b2",{"id":64,"url":45,"target":456,"linktype":46,"fieldtype":47,"cached_url":682},"Wilo: Social Media Marketing, frisch und überzeugend",[1222],{"_uid":1223,"title":1220,"noIndex":138,"ogImage":1224,"ogTitle":1220,"noFollow":138,"component":378,"description":1229,"twitterImage":1230,"twitterTitle":45,"ogDescription":1229,"twitterDescription":45},"83ef7c90-9e4b-4754-a6c8-9c2b9c2c3e1e",{"id":1225,"alt":1226,"name":45,"focus":45,"title":45,"source":45,"filename":1227,"copyright":45,"fieldtype":176,"meta_data":1228,"is_external_url":138},20098601,"Laptop rechts zeigt die Analyse einer Farbpalette.","https:\u002F\u002Fa.storyblok.com\u002Ff\u002F155957\u002F5000x2625\u002Fe3ff535ce0\u002Feaa_og.png",{"alt":1226,"title":45,"source":45,"copyright":45},"Mit Social Media Marketing zum frischen und überzeugenden Markenauftritt.",{"id":28,"alt":28,"name":45,"focus":28,"title":28,"source":28,"filename":45,"copyright":28,"fieldtype":176,"meta_data":1231},{},{"id":1233,"alt":1234,"name":45,"focus":45,"title":45,"source":45,"filename":1235,"copyright":45,"fieldtype":176,"meta_data":1236,"is_external_url":138},21705666,"Bildschirme zeigen das Social Media Profil von Wilo.","https:\u002F\u002Fa.storyblok.com\u002Ff\u002F155957\u002F1080x1920\u002F50e7fe387e\u002Fwilo_casestudy_some.jpeg",{"alt":1234,"title":45,"source":45,"copyright":45},{"id":1238,"alt":1239,"name":45,"focus":45,"title":45,"source":45,"filename":1240,"copyright":45,"fieldtype":176,"meta_data":1241,"is_external_url":138},21463243,"Laptops in einem dunklem Raum zeigen Social Media Content von Wilo.","https:\u002F\u002Fa.storyblok.com\u002Ff\u002F155957\u002Fx\u002Fbc51be4f8c\u002Fwilo_casestudy_withouttext-1080p.mp4",{"alt":1239,"title":45,"source":45,"copyright":45},"project",{"id":1244,"alt":1234,"name":45,"focus":45,"title":45,"source":45,"filename":1245,"copyright":45,"fieldtype":176,"meta_data":1246,"is_external_url":138},21705665,"https:\u002F\u002Fa.storyblok.com\u002Ff\u002F155957\u002F1920x1080\u002F791105ae7e\u002Fwilo_casestudy_header.jpeg",{"alt":1234,"title":45,"source":45,"copyright":45},{"id":1248,"alt":1239,"name":45,"focus":45,"title":45,"source":45,"filename":1249,"copyright":45,"fieldtype":176,"meta_data":1250,"is_external_url":138},21463215,"https:\u002F\u002Fa.storyblok.com\u002Ff\u002F155957\u002Fx\u002F85570eed5e\u002Fwilo_header_16to9-1080p.mp4",{"alt":1239,"title":45,"source":45,"copyright":45},"wilo","projects\u002Fwilo",40,[],472998459,"dc185fe5-cb79-45a2-be9f-41a2000b1dd6","2025-03-31T08:08:26.332Z",[],[1260],{"path":1252,"name":28,"lang":407,"published":28},{"name":1262,"created_at":1263,"published_at":1264,"updated_at":1265,"id":1266,"uuid":433,"content":1267,"slug":1554,"full_slug":1555,"sort_by_date":28,"position":1556,"tag_list":1557,"is_startpage":138,"parent_id":1255,"meta_data":28,"group_id":1558,"first_published_at":1559,"release_id":28,"lang":403,"path":28,"alternates":1560,"default_full_slug":1555,"translated_slugs":1561},"GEM2GO","2024-04-04T14:07:00.917Z","2026-05-22T10:03:01.583Z","2026-05-22T10:03:01.608Z",472998891,{"_uid":1268,"body":1269,"name":1523,"pageSeo":1524,"cardImgae":1536,"cardVideo":1541,"component":1242,"coverImage":1546,"coverVideo":1550},"94aa5c1e-44e3-41a6-b4bb-1a7a0f9742ab",[1270,1313,1352,1435,1448,1490,1498,1504,1511],{"_uid":1271,"anchor":45,"columns":90,"modules":1272,"component":267},"96c907df-8d46-4684-801b-52faf1a3031e",[1273,1287],{"_uid":1274,"icon":1275,"small":138,"title":1280,"static":138,"colspan":136,"rowspan":90,"subTitle":1074,"component":204,"description":1281},"a6a34b63-13d7-439f-b143-801a66f8d135",{"id":1276,"alt":1277,"name":45,"focus":45,"title":45,"source":45,"filename":1278,"copyright":45,"fieldtype":176,"meta_data":1279,"is_private":138,"is_external_url":138},15038955,"GEM2GO Logo","https:\u002F\u002Fa.storyblok.com\u002Ff\u002F277523\u002F819x819\u002Fcce10cc888\u002Fgem2go_basic_outline_rgb.svg",{"alt":1277,"title":45,"source":45,"copyright":45},"RIS | GEM2GO",{"type":23,"content":1282},[1283],{"type":26,"content":1284},[1285],{"text":1286,"type":32},"RIS ist das Unternehmen, das GEM2GO entwickelt hat, die einzige mobile Bürgerservice-App, die alle österreichischen Gemeinden in einer App vereint. Alle wichtigen Infos und Nachrichten auf einen Blick.",{"_uid":1288,"text":1289,"colspan":136,"rowspan":136,"component":137},"7cefa062-522d-44ed-aa11-5d0559992ccc",{"type":23,"content":1290},[1291,1298,1299,1303,1307,1311,1312],{"type":97,"attrs":1292,"content":1293},{"level":99},[1294],{"text":1295,"type":32,"marks":1296},"Kommunikation der Veröffentlichung eines großen App-Updates",[1297],{"type":111},{"type":26},{"type":26,"content":1300},[1301],{"text":1302,"type":32},"Wir haben schon mehrmals mit RIS zusammengearbeitet und waren sehr aufgeregt, als sie uns über das nächste große Update ihrer GEM2GO App informierten.",{"type":26,"content":1304},[1305],{"text":1306,"type":32},"Sie hatten alles geplant, wie die App aussehen sollte und was geändert werden musste. Was nicht so klar war - wie sie ihre Kunden und Partner mit ins Boot holen konnten.",{"type":26,"content":1308},[1309],{"text":1310,"type":32},"Hier kamen wir ins Spiel. Unsere Aufgabe war es, herauszufinden, wie und wo wir diesen Meilenstein auf der Reise von GEM2GO kommunizieren und unsere Freunde bei RIS auf diesem Weg begleiten sollten. Dazu gehörte nicht nur, dass wir uns eingehend damit beschäftigten, wer genau ihre Zielgruppe ist und wie man sie effektiv anspricht, sondern auch, dass wir alle Medien für die gesamte Kampagne erstellten und die verfügbaren Kommunikationskanäle optimal nutzten.",{"type":26},{"type":26},{"_uid":1314,"infos":1315,"title":1350,"subTitle":1351,"component":58},"1aa6da71-2a5a-4b85-894a-cfff501dfc66",[1316,1332,1341],{"_uid":1317,"title":1318,"component":21,"description":1319},"1224ba34-8143-4f63-826a-5fe45969b3ee","Markenanalyse",{"type":23,"content":1320},[1321],{"type":26,"content":1322},[1323,1325,1330],{"text":1324,"type":32},"Gemeinsam mit unseren Freunden von ",{"text":1326,"type":32,"marks":1327},"Brands & Friends ",[1328],{"type":1329},"italic",{"text":1331,"type":32},"stellten wir sicher, dass wir nicht nur die Bedürfnisse und Schmerzen unseres Kunden, sondern auch die seiner Konkurrenten und seiner Zielgruppe richtig einschätzen konnten.",{"_uid":1333,"title":1334,"component":21,"description":1335},"919a6122-5908-47ea-99d7-713c05461e58","Agile Arbeitsabläufe",{"type":23,"content":1336},[1337],{"type":26,"content":1338},[1339],{"text":1340,"type":32},"Da wir nur etwa einen Monat Zeit hatten, um die Kampagne zu starten, verließen wir uns auf unsere agilen Workflows, um Inhalte asynchron zu planen und zu erstellen, wobei wir unseren Kunden stets die Möglichkeit gaben, einen Beitrag zu leisten.",{"_uid":1342,"title":1343,"component":21,"description":1344},"1a7e7b9a-453e-469e-80ff-f79b19c34d1b","Mehrkanalige",{"type":23,"content":1345},[1346],{"type":26,"content":1347},[1348],{"text":1349,"type":32},"Wir kommunizierten über mehr als 10 verschiedene Medien und sorgten so dafür, dass wir jeden Kunden zum richtigen Zeitpunkt erreichten.","Was machte dies interessant?","Kurz und bündig",{"_uid":1353,"content":1354,"component":1434},"062bd26a-6558-4e57-ae85-8be7ef6a38ca",{"type":23,"content":1355},[1356,1361,1367,1371,1376,1380,1385,1389,1394,1404,1408,1412,1422,1426,1430],{"type":97,"attrs":1357,"content":1358},{"level":99},[1359],{"text":1360,"type":32},"Schritt für Schritt",{"type":97,"attrs":1362,"content":1364},{"level":1363},3,[1365],{"text":1366,"type":32},"Den Kunden kennenlernen",{"type":26,"content":1368},[1369],{"text":1370,"type":32},"Es ist zwar toll, sich mit seinen Kunden bei einem Bier oder zwei zu unterhalten, aber das ist nicht das, was wir meinen, wenn wir sagen, dass wir unseren Kunden kennen müssen. Um Inhalte zu produzieren, die sich authentisch anfühlen und die Botschaften effektiv vermitteln, ist es wichtig, sich genau anzusehen, wer unser Kunde als Marke ist und wie er von seinen Kunden wahrgenommen wird - und werden möchte.",{"type":97,"attrs":1372,"content":1373},{"level":1363},[1374],{"text":1375,"type":32},"Einen richtigen Plan haben",{"type":26,"content":1377},[1378],{"text":1379,"type":32},"Realistischerweise läuft nie etwas zu 100 % nach Plan. Dass unsere Kunden ihre Meinung über etwas ändern oder einfach zusätzliche Anregungen geben, ist zu erwarten - und in vielen Fällen sogar eine gute Sache! Aber um darauf schnell reagieren zu können, muss der Basisplan solide sein.",{"type":97,"attrs":1381,"content":1382},{"level":1363},[1383],{"text":1384,"type":32},"Überzeugende Inhalte erstellen",{"type":26,"content":1386},[1387],{"text":1388,"type":32},"Zu guter Letzt beginnt die \"klassische\" Arbeit mit der Erstellung der Inhalte, die das Vertrauen der Kunden in unseren Kunden wecken sollen. PR-Artikel, Newsletter, Webgrafiken, Social-Media-Beiträge, Videoinhalte und vieles mehr sind Teil dessen, was diese Kampagne zum Erfolg geführt hat.",{"type":97,"attrs":1390,"content":1391},{"level":99},[1392],{"text":1393,"type":32},"Präsentation: 'Markenkern'",{"type":26,"content":1395},[1396,1398,1402],{"text":1397,"type":32},"Bevor wir mit dem Projekt so richtig loslegen konnten, haben wir uns die Zeit genommen und zusammen mit unseren Freunden von ",{"text":1399,"type":32,"marks":1400},"Brands & Friends",[1401],{"type":1329},{"text":1403,"type":32}," den Prozess der Entdeckung und Definition ihrer Markenidentität mit Hilfe des \"Markenkerns\" gestartet. ",{"type":26,"content":1405},[1406],{"text":1407,"type":32},"Mithilfe dieser Technik konnten wir nicht nur klären, wer GEM2GO ist und wie die Marke kommunizieren muss, sondern auch ihre Positionierung auf dem Markt insgesamt und speziell gegenüber ihren direkten Wettbewerbern herausarbeiten.",{"type":26,"content":1409},[1410],{"text":1411,"type":32},"Diese Erkenntnisse waren entscheidend für die Erstellung von Text-, Bild- und Videoinhalten, die unseren Kunden wirklich repräsentieren und ihn von seinen Mitbewerbern abheben.",{"type":97,"attrs":1413,"content":1414},{"level":99},[1415,1420],{"text":1416,"type":32,"marks":1417},"Schnell",[1418],{"type":1419},"underline",{"text":1421,"type":32}," und beständig",{"type":26,"content":1423},[1424],{"text":1425,"type":32},"Da nur noch etwas mehr als ein Monat bis zum Start der Kampagne blieb, mussten wir schnell handeln. Aber mit all den Informationen aus dem vorherigen Schritt waren wir darauf vorbereitet, die Kampagne zu planen und sicherzustellen, dass wir alle richtigen Leute über die optimalen Kanäle in Rekordzeit erreichen würden.",{"type":26,"content":1427},[1428],{"text":1429,"type":32},"Dank der soliden Grundlage, die uns der Markenkern-Prozess bot, konnten wir schnell einen umfassenden Plan erstellen und einen reibungslosen Feedback-Prozess mit unserem Kunden etablieren.  ",{"type":26,"content":1431},[1432],{"text":1433,"type":32},"Dank unserer gewohnt agilen Arbeitsabläufe konnten wir die Kampagne mit fertigen Inhalten für mehrere Wochen starten.","text-blok",{"_uid":1436,"images":1437,"component":329,"addBackgroundColorToTiles":138},"d2bc7a3c-1f69-496e-8228-3158f5f43f34",[1438,1443],{"id":1439,"alt":1440,"name":45,"focus":45,"title":45,"source":45,"filename":1441,"copyright":45,"fieldtype":176,"meta_data":1442,"is_private":138},15026683,"RIS Brief Postwurf","https:\u002F\u002Fa.storyblok.com\u002Ff\u002F277523\u002F3000x3000\u002F88dd8084e3\u002Fris_brief.png",{"alt":1440,"title":45,"source":45,"copyright":45},{"id":1444,"alt":1445,"name":45,"focus":45,"title":45,"source":45,"filename":1446,"copyright":45,"fieldtype":176,"meta_data":1447,"is_private":138},15026682,"RIS Flyer Postwurf","https:\u002F\u002Fa.storyblok.com\u002Ff\u002F277523\u002F3000x3000\u002F95aa69a2fc\u002Fris_postwurf-flyer.png",{"alt":1445,"title":45,"source":45,"copyright":45},{"_uid":1449,"content":1450,"component":1434},"cb3221ab-cea2-4b1b-a42b-5415758c6997",{"type":23,"content":1451},[1452,1457,1461,1465,1469,1474,1478,1482],{"type":97,"attrs":1453,"content":1454},{"level":99},[1455],{"text":1456,"type":32},"Mehrere Zielgruppen",{"type":26,"content":1458},[1459],{"text":1460,"type":32},"Eine Herausforderung, der wir nicht nur während dieser Kampagne gegenüberstanden, ist die Dualität der Zielgruppe. Auch in anderen Unternehmensbereichen helfen wir unserem Kunden gerade aktiv dabei, diese Herausforderung zu meistern.",{"type":26,"content":1462},[1463],{"text":1464,"type":32},"Als Anbieter einer mobilen Bürger-App muss unser Kunde sowohl mit den Endnutzern der App, d. h. den Bürgern, als auch mit den Kommunalbeamten, die die Inhalte für ihre Bürger über die App verwalten und bereitstellen, effektiv kommunizieren. ",{"type":26,"content":1466},[1467],{"text":1468,"type":32},"Um dieses Problem zu lösen, mussten wir sicherstellen, dass wir immer die richtige Person zum richtigen Zeitpunkt über die richtigen Kanäle mit auf sie zugeschnittenen Inhalten erreichen. Das ist einer der Gründe, warum wir schließlich über mehr als 10 verschiedene Kanäle kommuniziert haben.",{"type":97,"attrs":1470,"content":1471},{"level":1363},[1472],{"text":1473,"type":32},"Wie erreichen Sie die Beamten der Stadtverwaltung?",{"type":26,"content":1475},[1476],{"text":1477,"type":32},"Mit dieser Frage sahen wir uns schon früh konfrontiert, als wir die Einzelheiten dieser Kampagne ausarbeiteten. Wir wissen, dass es schwer ist, Vertrauen in einen Softwareanbieter zu setzen. Die meisten Menschen können keine enge Beziehung zu einem solchen Unternehmen aufbauen, und es ist oft sehr schwierig, ihnen das Gefühl zu vermitteln, dass sie verstanden werden.",{"type":26,"content":1479},[1480],{"text":1481,"type":32},"Aber wem vertrauen die Kommunalbeamten? Nun, die einfache Antwort ist: einander! Und damit meinen wir nicht den Bürgermeister, der seiner Sekretärin vertraut ;)",{"type":26,"content":1483},[1484,1488],{"text":1485,"type":32,"marks":1486},"Den Beamten eine Stimme geben - ",[1487],{"type":111},{"text":1489,"type":32},"für unseren Anwendungsfall war dies die Schlussfolgerung. Durch die Befragung von Majors und anderen Beamten konnten wir unserem Kunden jemanden an die Hand geben, der mit Stolz für ihn bürgt, und seinen Kunden jemanden, dem sie ihr Vertrauen schenken können!",{"_uid":1491,"images":1492,"component":329},"67f9a2d6-3618-4700-b7d7-f3cadaef409b",[1493],{"id":1494,"alt":1495,"name":45,"focus":45,"title":45,"source":45,"filename":1496,"copyright":45,"fieldtype":176,"meta_data":1497,"is_private":138},15026681,"RIS Social Media Posts","https:\u002F\u002Fa.storyblok.com\u002Ff\u002F277523\u002F2408x2408\u002F80e378a5c2\u002Fris_some.png",{"alt":1495,"title":45,"source":45,"copyright":45},{"_uid":1499,"videoId":1500,"component":1501,"container":70,"myContainer":70,"placeholderImage":1502},"c718c0f0-5adc-4dee-a001-85c467d430d6","895815574","vimeo-blok",{"id":28,"alt":28,"name":45,"focus":28,"title":28,"source":28,"filename":45,"copyright":28,"fieldtype":176,"meta_data":1503},{},{"_uid":1505,"title":1506,"subTitle":1507,"component":1508,"testimonials":1509},"9671d469-1f47-46ce-8cde-2e17215fc5f5","Was unser Kunde dazu sagt","Testimonials","testimonial-blok",[1510],"401e638e-c473-49ce-be09-7cf4467dbf34",{"_uid":1512,"title":1513,"subTitle":1514,"component":272,"alignCenter":138,"description":1515,"callToAction":1518,"containerStyle":70},"2e53c549-1722-4c25-8768-fb453978652f","Brauchen Sie eine Lösung wie diese?","Kontaktieren Sie uns",{"type":23,"content":1516},[1517],{"type":26},[1519],{"_uid":1520,"link":1521,"type":71,"label":1522,"component":73},"4a3f1459-1182-4656-8516-9bbcb6c917cb",{"id":64,"url":45,"linktype":46,"fieldtype":47,"cached_url":682},"Termin buchen","GEM2GO - 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Dies ermöglicht es dir, auch mit einem begrenzten Budget eine breite Zielgruppe zu erreichen und deine Markenpräsenz effektiv zu steigern.",{"type":26,"content":1739},[1740],{"text":1741,"type":32},"Mit unserer umfassender Erfahrung im digitalen und kreativen Bereich gestalten wir überzeugende und frische Sujets und Videos für deine Kampagne, die deine Zielgruppe wirksam ansprechen. Wir verstehen es, die Stärken digitaler Plattformen zu nutzen, um maßgeschneiderte Kampagnen zu erstellen, die nicht nur Aufmerksamkeit erregen, sondern auch zur Interaktion anregen und so letztendlich die gewünschten Marketingziele erreichen.",[441],"Warum sind Online Kampagnen sinnvoll?","faq","why-are-online-campaigns-useful","_faqs\u002Fads\u002Fwhy-are-online-campaigns-useful",-30,[],472997915,"161a1027-f65a-4374-8954-bbd2201a2a6f","2024-04-04T14:15:42.785Z",[],[1754],{"path":1746,"name":28,"lang":407,"published":28},{"name":1756,"created_at":1757,"published_at":1758,"updated_at":1759,"id":1760,"uuid":1761,"content":1762,"slug":1772,"full_slug":1773,"sort_by_date":28,"position":1556,"tag_list":1774,"is_startpage":138,"parent_id":1749,"meta_data":28,"group_id":1775,"first_published_at":1751,"release_id":28,"lang":403,"path":28,"alternates":1776,"default_full_slug":1773,"translated_slugs":1777},"How are the campaigns evaluated?","2024-04-04T14:07:31.689Z","2024-12-09T09:57:09.614Z","2024-12-09T09:57:09.630Z",472998939,"fe8dda11-b382-4d5e-820f-85826e0718c8",{"_uid":1763,"answer":1764,"service":1770,"question":1771,"component":1744},"98b45b15-67fd-4e4e-9ce8-09bdca869ae4",{"type":23,"content":1765},[1766],{"type":26,"content":1767},[1768],{"text":1769,"type":32},"Die Auswertung deiner Kampagnen erfolgt durch eine detaillierte Analyse der gesammelten Daten. 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Dieser Prozess hilft uns, den Erfolg deiner Kampagne zu maximieren und so kontinuierliche Verbesserungen zu erzielen.",[441],"Wie erfolgt die Auswertung der Kampagnen?","how-are-the-campaigns-evaluated","_faqs\u002Fads\u002Fhow-are-the-campaigns-evaluated",[],"18687cca-10d4-438f-8f20-0aea01bccec1",[],[1778],{"path":1773,"name":28,"lang":407,"published":28},{"name":1780,"created_at":1781,"published_at":1782,"updated_at":1783,"id":1784,"uuid":1785,"content":1786,"slug":1796,"full_slug":1797,"sort_by_date":28,"position":673,"tag_list":1798,"is_startpage":138,"parent_id":1749,"meta_data":28,"group_id":1799,"first_published_at":1751,"release_id":28,"lang":403,"path":28,"alternates":1800,"default_full_slug":1797,"translated_slugs":1801},"What are the technical requirements for meta advertising?","2024-04-04T14:07:52.522Z","2024-12-09T09:57:16.887Z","2024-12-09T09:57:16.909Z",473000002,"7ebffebe-a315-4251-b186-9e87b459f332",{"_uid":1787,"answer":1788,"service":1794,"question":1795,"component":1744},"7d8413a5-0ef5-447b-8f3e-6368d0056982",{"type":23,"content":1789},[1790],{"type":26,"content":1791},[1792],{"text":1793,"type":32},"Um Meta-Werbung (Facebook und Instagram) effektiv zu nutzen, ist es erforderlich, dass du ein Meta Business-Konto einrichtest. Sobald du dein Konto eingerichtet hast, gewährst du uns als Agentur Zugriff darauf. Brauchst du Unterstützung bei der Einrichtung deines Kontos, stehen wir dir jederzeit zur Seite. Zudem ist es wichtig, dass dein Instagram- und Facebook-Konto miteinander verknüpft sind, um eine reibungslose Verwaltung und Ausführung deiner Kampagnen zu gewährleisten. So können wir dann die Kampagnen auf deinen Meta-Kanälen verwalten und optimieren. ",[441],"Welche technischen Voraussetzungen sind für Kampagnen auf Meta erforderlich?","what-are-the-technical-requirements-for-meta-advertising","_faqs\u002Fads\u002Fwhat-are-the-technical-requirements-for-meta-advertising",[],"37f0e48e-1a80-464e-9134-5adf2e67e698",[],[1802],{"path":1797,"name":28,"lang":407,"published":28},{"name":1804,"created_at":1805,"published_at":1806,"updated_at":1807,"id":1808,"uuid":1809,"content":1810,"slug":1820,"full_slug":1821,"sort_by_date":28,"position":1822,"tag_list":1823,"is_startpage":138,"parent_id":1749,"meta_data":28,"group_id":1824,"first_published_at":1751,"release_id":28,"lang":403,"path":28,"alternates":1825,"default_full_slug":1821,"translated_slugs":1826},"Which channels should be used for a digital campaign?","2024-04-04T14:08:08.548Z","2024-12-09T09:57:22.820Z","2024-12-09T09:57:22.845Z",473000911,"e34fd372-69ed-43f5-a68d-717a3944da07",{"_uid":1811,"answer":1812,"service":1818,"question":1819,"component":1744},"e7f3190b-c41e-4c21-8948-44ebba2067b0",{"type":23,"content":1813},[1814],{"type":26,"content":1815},[1816],{"text":1817,"type":32},"Die Auswahl der Kanäle für eine digitale Kampagne hängt stark von den spezifischen Zielgruppen ab, die du erreichen möchtest. Grundsätzlich eignen sich Plattformen wie Google Ads, Meta (Facebook und Instagram), LinkedIn und weitere sehr gut, um verschiedene Zielgruppen anzusprechen. Unsere Agentur hilft dir bei der Auswahl der passenden Plattform für deine Kampagne. Dafür analysieren wir deine Zielgruppe und Kampagnenziele, um den Erfolg deiner Kampagne zu erzielen.",[441],"Auf welchen Kanälen sollte eine digitale Kampagne durchgeführt werden?","which-channels-should-be-used-for-a-digital-campaign","_faqs\u002Fads\u002Fwhich-channels-should-be-used-for-a-digital-campaign",0,[],"13833502-ea41-4d93-94ca-f13edfb707b3",[],[1827],{"path":1821,"name":28,"lang":407,"published":28},[],[],{"age":1710,"cache-control":1004,"connection":1005,"content-encoding":1006,"content-type":1007,"date":1711,"etag":1831,"per-page":1832,"referrer-policy":1010,"sb-be-version":1011,"server":1012,"total":1833,"transfer-encoding":1013,"vary":1014,"via":1834,"x-amz-cf-id":1835,"x-amz-cf-pop":1017,"x-cache":1018,"x-content-type-options":1019,"x-frame-options":1020,"x-permitted-cross-domain-policies":1021,"x-request-id":1836,"x-runtime":1837,"x-xss-protection":1024},"W\u002F\"41fee3dedf1cb5d320d4e7826720f2a1\"","25","4","1.1 c69902ded6396eee37d12b61d86f4414.cloudfront.net (CloudFront)","8Rj1Kv6NyaEG7NOitmRwgWqAsFKWv5EzRbmP5hqt_6hm23FhHB7TkA==","0bc0acb8-7c0d-4b47-b7ac-048cfa3cf464","0.038723",25,4]